Jérôme Touron and Claus Lindorff have a motto for the Paris-Stockholm menswear brand they founded in 2011: Discipline is not a dirty word. That philosophy guides Ron Dorff’s gym-to-street sportswear in every aspect, from smart, functional design to 100% sustainable production. Minimalist essentials - refined sweats, top-notch T-shirts, the perfect swim-gym shorts and briefs - are offered season after season. Even branding is less-is-more: a pair of discreet black eyelets stamped Ron Dorff Paris Stockholm.